The CREATIVITY & INNOVATION specialization

Creativity and innovation are a bit like a bagel and cream cheese: One doesn't really go without the other. However, you will see that it is a lot more complex than that. To foster innovation you must learn to challenge and channel your creativity without suffocating it. We will work together to master this issue and to incorporate the fuzziness into your performance.

David Chaviano, Management (M.A.)

"The creativity modules are a healthy blend of academic theory and unrestricted thought; it certainly provided one of the most entertaining final semester projects."

CREATIVITY & INNOVATION in the Master Management structure

For detailed information about each module please see the module description on the right.

 

 

Study year 1

Creativity in Context

5 ECTS
5 ECTS
Creativity in Context
  • What is the role of the 'I' in the creative process?
  • How do social relationships influence creativity?
  • How do creators, creation and stakeholders relate?
  • How do I research creativity?
Type of examination: Essay

Specialization II

5 ECTS

Key Concepts for the Study of Management as Culture: Cultural Turns

5 ECTS

Controlling: Leading for Results

5 ECTS

Business Analysis

5 ECTS

Rhetorics and Stylistics

5 ECTS

Creative Industries

5 ECTS

Specialization II

5 ECTS

Culture, Markets & Consumption

5 ECTS

Governance: Norms, Rules & Rituals

5 ECTS

Strategic Practice

5 ECTS

Power & Conflict

5 ECTS

Study year 2

Creativity & Innovation

5 ECTS
5 ECTS
Creativity & Innovation
  • How do creativity and innovation relate?
  • What determines the success of creative action?
  • How can I develop and enforce innovations?
  • How do ethics influence the innovation process?
Type of examination: Written Assignment

Specialization II

5 ECTS

Innovation Project

5 ECTS

Legitimacy: Ethics & Aesthetics

5 ECTS

Business Transformation

5 ECTS

Creativity, Improvisation & Play

5 ECTS

Research Colloquium

3 ECTS

Master Thesis incl. its Defense

22 ECTS

Personal Renewal

5 ECTS

Further information

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