Program Overview

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The arts are all about mastery – and this is also true for the business components in the arts and cultural industry. Regardless of whether you work in a foundation, museum or gallery, leadership tasks require management skills, alongside artistic and aesthetic know-how. After all, you will be responsible for fundraising, organizing expositions or convincing art collectors. The Arts and Cultural Management Bachelor's Program offers you the exact combination of business and cultural understanding you need to succeed. You will acquire all the necessary know-how to open a gallery or work as a theatre director. But let’s start where your career could also begin – at the end of your studies:

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Accreditation

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  • The Bachelor's degree program in Arts and Cultural Management has been accredited with good results by FIBAA.


Internship

At the end of your Bachelor's Program you will gain practical experience in an internship - three to six months in which you have the opportunity to put your knowledge and enthusiasm to the test under real world conditions – and which may even serve as basis for your Bachelor's thesis. We will help you to find an internship, drawing on our established network of contacts in the business world.

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“During my internship at the international concert agency, Yellow Concerts GmbH, I was responsible for supporting artists, creating sponsorship concepts as well as PR. Working with artists such as Helge Schneider or opera productions such as “Schloss in Flammen” (Palace in Flames) or “Tosca” was very impressive."

Mira Hofmann, Student of Arts and Cultural Management


Studying Abroad

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Paris is the ideal city for Arts and Cultural Management.

The program is internationally oriented: English is the language of instruction from the 3rd semester and it is mandatory to learn another foreign language, such as Spanish or Arabic. This philosophy bears fruit in the 5th semester at the very latest – when you can either choose to attend an international summer school, do an internship abroad or gain credit points at one of our partner universities abroad, e.g. in Honolulu, Lincoln or Mechelen. Links to the websites of our partner universities can be found in the column on the right.


Project Phases

During your studies of Arts and Cultural Management, you will have to cope with reading a considerable amount of literature, as is the case with every degree program. However, you will be able to apply your knowledge right away! Your professors will regularly involve you and your fellow students in real hands-on projects, e.g. curating an exhibition or organizing a theatre event.

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Instruction & Learning

We want you to be successful – which is why we supply you with the necessary equipment and tools.

1. Self-study

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Broaden your knowledge in the library or language laboratory.

2. Case studies

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Create case studies and analyze business plans, for instance.

3. Business simulation games

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Gain practice-oriented know-how during business simulation games covering a broad range of areas.

4. Role plays

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Prepare yourself in role plays for job interviews etc.

5. Business excursions

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Numerous excursions both in Germany and abroad (e.g. Istanbul) will enable you to develop an understanding of interdependencies in culture and the arts.

6. Lectures by industry practitioners

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Be inspired by guest lecturers from the world of economics, culture or sport.


Course Structure

Are you interested in studying Arts and Cultural Management? You can obtain an overview of the course structure here.

Any further questions? Detailed information on the program and modules can be viewed here as PDF download. >>


Scholarship


Application


Do you see your future in Arts and Cultural Management? Then apply for our Bachelor's Program now and say SIGN ME UP!

Do you have any further questions about the program? If this is the case, why don't you come and visit us. Please call the following number to arrange an appointment:

+49 721 1303-500

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