In the specialization Arts and Entertainment we are concerned with uniting the supposed contrasts between high culture and entertainment. So much for theory. And now to practice: Let's question the world of art, music and film together and equip it with fresh ideas and impulses. Let's go!
Head of Degree Program
Insight into the study program
All at a glance
Application Deadline
EU: 1. Sep., non-EU: 15. Jul. or later, depending on the visa process of your home country
Study program start
End of September
Study Duration
6 semesters
Tuition fee
790 € / month
Total ECTS
180
Taught in
English + other language courses
Practice
Company projects, practical and semester abroad
Lectures
On Mondays to Fridays (as well as block seminars)
Program Structure of Management course
Karlshochschule opens up a whole new, exciting world with each module in the Management program. When I look at the module overview, I discover how the contents of my marketing management studies are logically connected to the two specialization areas I have chosen, thereby revealing Management to me as an overarching whole:
Spec. 1.1
Spec. 2.1
Re-Thinking Management: Culture, Society & Ethics
Introduction to Management
Business Environment
Introduction to Scientific Research Methods
English / German as a Foreign Language 1.1
Spec. 1.2
Spec. 2.2
Culture and Markets
Basic Principles in Strategic Management
English / German as a Foreign Language 1.2
Spec. 1.3
Spec. 2.3
Introductory Company Project
Resources: Financial Resources, Human Resources, Organization
Foreign Language 2.1
Spec. 1.4
Spec. 2.4
Advanced Company Project
Managerial Accounting
Foreign Language 2.2
Spec. 1.5
Spec. 2.5
Current Issues in ReThinking Management
Change & Innovation
Area Studies or Language (Foreign Language 2.3 or Host Language)
Internship
Bachelor Thesis including its defense

Friedemann Bauknecht, Arts & Entertainment
The Art of Managing! Music and Art played since almost human beginning a tremendous role in human history. But the questions that emerged before my studies were why was Mozart, Madonna and van Gogh so successful and why is the MoMa, Elbphilharmonie or the Sidney Opera house so famous? Was it their artistic content, their story, or simply good Marketing? I believe that at Karlshochschule I got to understand what role management plays in the cultural field and how tremendous it is in enabling artistic performance. What I know is that there is not one way and that success is made up by your own critical reflection, planning, structure and action towards your personal goals, and I think for this I`ve got prepared.
What made the impact at the end is hard to say, but whether it is the small classes, the familiar atmosphere, the scientific discourse, the constant reflection processes, or the fact that I found a friend and partner for my own business – at the end I think it doesn`t matter.
More information
Features
- Practical Experience
- Exchange Semester
- Personal Development