In the specialization Arts and Entertainment we are concerned with uniting the supposed contrasts between high culture and entertainment. So much for theory. And now to practice: Let's question the world of art, music and film together and equip it with fresh ideas and impulses. Let's go!

Specialization Arts and Entertainment

For the dedicated culture fans, the title of this specialization is pure provocation. But that's what it's all about: If you want to manage the presentation of paintings, the performance of music or the production of films, you have to understand the peculiarities of art and at the same time inspire the people out there for this art.

In the Arts and Entertainment course you'll learn how cultural forms develop over time, how they always find new audiences and how people are stimulated and moved. From this deep understanding, you already develop strategies for cultural projects during your studies and move in the field of tension between profit-oriented business models and public funding. The many projects of our partners such as the Badische Staatstheater, the Zentrum für Kunst und Medien (ZKM) or the Staatliche Kunsthalle in Karlsruhe will be your field of experimentation. Soon you will be navigating between the worlds of management and art and building bridges between these worlds. Many guest lecturers from practice (e.g. from Sky or SWR) will also help you in this process, providing advice and practical support. 

At the end of your studies, the doors to the international art and cultural landscape will be open to you: be it in the management of television stations, as a gallery owner or in the public relations work of museums or theatres.

The Arts and Entertainment specialisation is part of something bigger: Management studies 

What makes the Management Program so special? It is you! You design the course yourself: By choosing 2 main areas you give your management bachelor a very personal direction. Currently you have chosen Arts and Entertainment as your first major. It's best to check right away which second focus suits you best.  

This course of study starts every winter semester in September.

 

Factsheet on the study program

All at a glance

Application Deadline

EU: 15. Sep., non-EU: 15. Jul. or later, depending on the visa process of your home country

Study program start

End of September

Study Duration

6 semesters

Tuition fee

690 € / month

Total ECTS

180

Taught in

English + other language courses

Practice

Company projects, practical and semester abroad

Lectures

On Mondays to Fridays (as well as block seminars)

Program Structure of Management course

Karlshochschule opens up a whole new, exciting world with each module in the Management program. When I look at the module overview, I discover how the contents of my marketing management studies are logically connected to the two specialization areas I have chosen, thereby revealing Management to me as an overarching whole:

 

Arts and Entertainment
and

Spec. 1.1

4 ECTS

Spec. 2.1

4 ECTS

Re-Thinking Management: Culture, Society & Ethics

5 ECTS

Introduction to Management

5 ECTS

Business Environment

8 ECTS

Introduction to Scientific Research Methods

8 ECTS

English / German as a Foreign Language 1.1

4 ECTS

Spec. 1.2

4 ECTS

Spec. 2.2

4 ECTS

Culture and Markets

5 ECTS

Basic Principles in Strategic Management

5 ECTS

English / German as a Foreign Language 1.2

4 ECTS

Spec. 1.3

6 ECTS

Spec. 2.3

6 ECTS

Introductory Company Project

6 ECTS

Resources: Financial Resources, Human Resources, Organization

6 ECTS

Foreign Language 2.1

6 ECTS

Spec. 1.4

6 ECTS

Spec. 2.4

6 ECTS

Advanced Company Project

6 ECTS

Managerial Accounting

6 ECTS

Foreign Language 2.2

6 ECTS

Spec. 1.5

6 ECTS

Spec. 2.5

6 ECTS

Current Issues in ReThinking Management

6 ECTS

Change & Innovation

6 ECTS

Area Studies or Language (Foreign Language 2.3 or Host Language)

6 ECTS

Internship

18 ECTS

Bachelor Thesis including its defense

12 ECTS

Friedemann Bauknecht, Arts & Entertainment

The Art of Managing! Music and Art played since almost human beginning a tremendous role in human history. But the questions that emerged before my studies were why was Mozart, Madonna and van Gogh so successful and why is the MoMa, Elbphilharmonie or the Sidney Opera house so famous? Was it their artistic content, their story, or simply good Marketing? I believe that at Karlshochschule I got to understand what role management plays in the cultural field and how tremendous it is in enabling artistic performance. What I know is that there is not one way and that success is made up by your own critical reflection, planning, structure and action towards your personal goals, and I think for this I`ve got prepared.

What made the impact at the end is hard to say, but whether it is the small classes, the familiar atmosphere, the scientific discourse, the constant reflection processes, or the fact that I found a friend and partner for my own business – at the end I think it doesn`t matter.    

#KarlsStories: The Storyteller

For Alex, his degree at the Karlshochschule is a stage for ideas and stories. Would you like to tell your story?