More information
- Open House
- Sample lectures
Degree Program Structure
Karlshochschule opens up a whole new, exciting world with each module in the International Event Management study program. When I look at the module overview, I discover at the same time how the contents of my studies are logically interconnected, thereby revealing International Event Management to me as an overarching whole.
Introduction to Theory and Practice of International Event Management
Introduction to Management and its Quantitative Methods
Business Environment
Introduction to Scientific Research Methods
English/German as a Foreign Language 1
Markets and Market Players of the Event Industry
Markets, Culture, Communication
Basic Principles in Strategic Management
English/German as a Foreign Language 2
Sustainable Events Development and Design
Events Marketing and (Re-)Positioning
Introductory Company Project
Resources
Foreign Language 2.1
Exhibitions, Conventions, Sports and Cultural Events: The Locations Dimension
Exhibitions, Conventions, Sports and Cultural Events: The Operations Dimension
Advanced Company Project
Managerial Accounting
Foreign Language 2.2
Current Issues in International Event Management: Research Colloquium
Internationalization in the Events Industry: Field Studies
Elective: Ethics in Management: Globalization - Sustainability - Practice
Change & Innovation
Elective: Culture & Language
Internship
Bachelor Thesis including its defense
What's special about Karls?
- Practical Experience
- Semester abroad
- Personality Development
Jasmyn Boeger, International Event Management
"The most exciting aspect of my course of study at Karlshochschule is its relevance to commercial practice. For example, company projects give us the chance to implement ideas we have looked at in the lectures. This degree program covers a range of different fields within the event sector and makes it possible for me to choose a specialization during my studies which will give me advantages later when working in this sector. Furthermore, I benefit from different international and intercultural perspectives, as well as various fields of application, which means I won't be restricted to working in Germany. Guest lectures and excursions to event venues provide me with wonderful and varied insights into the real workings of this sector and also allow me to already start building up my professional network. And on top of all that, I'm very impressed by the personal support from the head of our degree program, who is always available to give us advice."
Saranda Halitay, International Event Management
"I like studying at Karlshochschule because the courses are so diverse and complex. Everything is covered to make sure that when we finish we'll be on the right track to future success. In particular, I'm learning how to bring people together and motivate them, in both my business and private lives."
