At the university since

  • 2011


  • Member of the University Council


  • Marketing FutureLab
  • Media, Communication and Storytelling
  • New Media Culture
  • Social Media Lab

Business Experience

  • Founder and managing partner at vm-people GmbH

Academic Education

  • Communication in Social and Economic Contexts studies at Hochschule der Künste Berlin (Berlin University of the Arts) Degree: Diplom-Kommunikationswirt (roughly equivalent to Master of Communications)

Expert Activities

  • Advisor: various marketing fields, new media

Further Information

  • Member of the International Network for Social Network Analysis
  • Founder president of the VBMA: Viral and Buzz Marketing Association